Professional Freelance Copywriter
Hi. My name is Steve and I’m a professional, freelance business writer, specializing in content marketing. I write content that engages readers and promotes my clients as credible, reliable and trustworthy.
Building credibility, reliability and trust converts readers into prospects, prospects into loyal followers, and loyal followers into customers or clients.
That’s what I do for my clients.
So, how’s that for an elevator speech?
But that’s exactly what I do. The current marketing trend is focused on top-quality, useful information, presented through compelling, engaging writing. Actually, it always has been. Content marketing is a valuable sales tool.
It’s simply effective when it’s done right. Plain and Simple!
And Google’s Hummingbird update makes it even more important that your online content speaks directly to your readers, not just to the search engines.
My job — whether as a content writer, consultant or strategist – is to make sure your message is presented clearly to your market prospects.
If your content doesn’t answer their questions, explain the benefits and solutions your product holds for them, and promotes you as the BEST solution, it’s simply not effective, regardless of the number of social media “likes” or SERP “clicks” you get.
Your social media strategy is important, but it’s not your total content platform. It’s the elevator to it.
Clicks + Quality Content = Conversion.
Conversion to both loyal followers and to increased sales.
Need quality content that coverts? Call me.
To your success,
Steve Maurer – Maurer Copywriting
|| Professional Writers’ Alliance |||| AWAI Circle of Success Member ||
Gardener, Computer Nerd and Grandpa
My name is still Steve, and I really do live in beautiful Fayetteville, Arkansas, with my lovely bride Mary. Fayetteville is in the northwest corner of Arkansas, nestled in the foothills of the Ozark Mountains.
We’ve lived here for the past 35 years, moving here from Indiana a few weeks after we got married. Now we have two grown-up kids, a beautiful new granddaughter and a fox terrier named Sugar Baby (you gotta have a dog in Arkansas, it’s the law…Just kidding!). Mary and I are both avid gardeners as well.
The seamstress and the writer
A few years back Mary and I renovated the carport to make room for our businesses here at home, doing much of the work ourselves. We created a very comfortable office for my copywriting business (not that the kitchen table wasn’t roomy or anything!). Since I am a bit of a computer nerd, it was also nice to have a place to work on my computers and write about the process. Of course, Mary got a nice space for her seamstress work as well.
I wrote The Email Primer –from @ to Zip! several years ago, and it has quite a following to this day. The e-book dealt with email use, mainly about the using Outlook Express and email etiquette. I also wrote several software tutorials about office productivity suites, email use and other computer related topics.
Contact me today so we can build your business together!
Here’s to your success!
Maurer Content and Copywriting